KAISER PERMANENTE

In the healthcare landscape patients are increasingly feeling marginalized by administrators second guessing their treatment. Kaiser wanted to remind consumers that, at Kaiser, doctors are calling the shots.

We created a simple type-driven campaign highlighting that Kaiser understands science, medicine, you — and the roll of accountants. “In The Hands of Doctors.”

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Kaiser Permanente Print Advertising

Kaiser Permanente Print Advertising

Kaiser Permanente Print Advertising

Kaiser Permanente Print Advertising

Kaiser Permanente Print Advertising

Kaiser Permanente Print Advertising